Résumé
I am resourcefull, energetic and positive.
Expériences professionnelles
Business development manager - south asia - ravifruit & dairy master
KERRY , Kuala lumpur - CDI
De Août 2020 à Aujourd'hui
Same mission as before but with one additional brand.
South asia business manager - ravifruit
KERRY , Jakarta - CDI
De Avril 2018 à Août 2020
Support internal country brand managers in their local key account prospection/management
Central support & point of contact for all sales, supply chain & brand related questions for this brand
Monitor, develop and support the distribution network
Drive with the marketing team the direction of the brand for South Asia Markets
Prospection & management of Regional Key Accounts
Accountable for profit margin on the brand within region of scope
Key accounts, sales & marketing manager for illy coffee in bangkok/hua hin/pattaya
ITALASIA TRADING , Bangkok - CDI
De Juin 2014 à Mars 2018
Sales Management:
• Management and prospection of Key accounts within area of coverage - Mainly 4
& 5 stars hotels & large franchises
• Set up prices, price guidelines and sales strategy nationwide in collaboration with
coffee department country manager
• Management of all retail and modern trade activities nationwide for illy coffee
• Harmonization of prices and promotion between retailers
• Finding new partners to create illy corner shops (from 6 to 9 illy points)
• Training and support of sales team and branches on all coffee department related
products
Operations control & Management:
• Managing Bangkok’s coffee department
• Recruitment & training of team members
• Management of local purchase and local suppliers
• Supervising stock allocation between branches
• Sourcing international coffee equipment supplier
• Handling most market visits of existing suppliers
• Internal supervision of shipment status & procurement related problems
• Management of the Universita Del Caffe della Thailandia and quality control team
• Data input and support in the implementation of the company new ERP
Marketing duties:
• Creation & management of illy Thailand online website (www.illy.co.th)
• Creation of process to update and create databases of contact for emailing
campains & illy locator application updates
• Creation of sales promotion, catalogs and other sales support documents
• Organization of our presence at trade shows in Thailand
Vie digital marketing
CLASSIC FINE FOODS , 47100 puchong - Autre
De Mai 2012 à Mai 2014
Digital marketing:
- Update of all online platform ( corporate websites for both companies )
- Community building via Facebook and management of 2 facebook pages
- Online intelligence to insure proper page ranking
- Group level: collaboration in setting up and testing the new unified group wide website
Printed Marketing and Marketing activities:
- Support of sales activities with design of menus, catalog, table stands and other customer's generated requests
- Bazaar and B to C / Retail promotional animations
- Support in organizing product demonstrations for B to C and B to B market
Organization from A to Z of presence in Major tradeshow:
- Finding sponsorship
- Creation of the booth
- Animation of the booth
- Follow up on leads and analysis of the tradeshow results
Set up of a maintenance program for home-use coffee machine:
- Set up of processes
- Creation of a website
- Creation of content such as video and tutorials for self maintenance of machines
- Follow up of the activity
Responsable webshop / import-export / marketing
VARILUX UNIVERSITY , Paris - Autre
De Janvier 2011 à Juillet 2011
Webshop management :
- Looking for new suppliers, mainly Chinese, during the international fair in Milan.
- Dealing with procedures of import / export to send the orders worldwide, including asking for ISBN numbering and going through the processes of CE certifications for medical products.
- Issuing the invoices and controlling expenses and revenue generated to assess the margin and react to propose new strategies
- Managing customers and orders
Marketing & communication :
- Webmastering the website and the webshop made using sharepoint technology. Mainly adding content and new products online.
- Managing online presence of Varilux University. Increasing the information about Varilux University online, doing online intelligence on direct competitors and insuring the presence of Varilux University in all the internal websites of the Essilor group.
- Creating newsletters and online mailing campaigns with communication agencies
- Monitoring website metrics to understand the major entry and exit points of customers.
Key account manager
MIHU SOLUTIONS , Ho chi minh city - CDD
De Décembre 2009 à Août 2010
Follow up of all projects
- Direct relationship with the customers and the team
- Looking for new customers
- Creation of marketing tools
- Creation of report and instructions manuals
- Diagnostic for e-marketing
Assistant marketing
ROSTAING VIETNAM , Bien hoa - Autre
De Août 2009 à Novembre 2009
Creation of 3 websites of the company
- Organization of Fair abroad
- Creation of marketing materials
- Administrative work
- Recrutment of interns and senior experts
Formation complémentaire
Expert Coffee
Universita Del Caffe Trieste
2014 à 2014
Expert coffee training certified by the Universita Del Caffe
- barista skills
- basic botanical knowledge about coffee plants and varietal
- Coffee processing ( harvest to cup )
- Learning successful tips & tricks in the creation of well operated cafe / outlet
- Equipment set up / grind size adjustments on grinder
- Tasting & cupping
Parcours officiels
Langues
Français - Langue maternelle
Anglais - Courant
Compétences
Centres d'intérêt
- plongees
- Hifi
- patisserie
- coffeegeek
- voyages